Flat lays are the most iconic photography style that has become popular in Instagram. Actually, selfies are still the queen of Instagram world but whenever I see a very good “and I mean very pretty” flat lay photo I feel like I am getting hypnotized to double tap…don’t deny it I know you did that too!
I’ll share with you today some tips that I learned over the past months when I was figuring out this kind of style and of course, some experts that are totally killing it in Instagram and Pinterest.
FUN FACT: Instagram has dedicated an account featuring more than 35,000 amazing flat lay photos.
It all started out as a way to show off #OOTD then suddenly became an awesome journal of fashionistas, food lovers, beauty enthusiasts and travelers alike.
What should you include in a Flay lay?
The fixed four-by-four format is a pretty way to document your daily essentials, passport, shoes, accessories, classy smartphone, plane tickets, hiking gears, bags and the list will go on. The key here is to be as creative as much as possible.
So how can you achieve the perfect Flat lay? Read on.
Pay attention to Negative Space
Arrange you’re pieces with ample breathing room so they don’t look cluttered. Negative space keeps it clean and light. Also, you don’t have to include everything in your shot. Target to fit your pieces in a square frame that appears casual and look effortless.
Shoot from up High
It is called Flat lay for a reason. Shooting from up high makes it look great. So what if you’re shooting in a location outside of your home – like beach, car, mall and elsewhere. Bear in mind that you need enough space to arrange your pieces.
Check your surroundings for chairs, tables, open floor space (with good tiles design or wood) these will act as your vantage point for you to snap the perfect shot.
Use Photo Editing Apps
Let’s have some real talk here. Unless you’re a DSLR pro, most of us find them too complex to use and too bulky and heavy (and you’re neck will sometimes hurt). If you’re aiming for a good quality and fast capture rate you can use your smartphone to shot your flat lay.
Because you don’t always need a DSLR, your image needs to be color corrected and shadows needs to be brightened. That’s where photo editing apps come in handy.
FUN FACT: Global renowned for her flat lay, Margaret Zhang #zhangflat of Shine by Three uses Snapseed and her favorite feature is Selective Adjust.
This is where you select particular points where you would like to change the brightness, saturation, and contrast in the image. You can brighten the whites and highlight the dark areas.
Other popular editing tools are Lightroom, VSCO Cam and for more advanced photo editors, you can even get the Adobe Photoshop Express App.
Keep colors in the same tone
To avoid the clutter as we discussed on tips #1 it is important to keep the colors with the same tonal family. It will look neat, chic and pleasing to the eyes. You need to experiment and play around with your pieces until you find the right mix. Practice and have fun!
Want more tips?
How To: The Perfect Flat Lay Photo + Editing
Blogging 101: How to take Flat lay Photos
Tips on Taking Flat Lay Photos
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